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Sales Management & Channel Distribution
1Network will put “Feet on the Street”, and find you the quickest route to channel success. We provide immediate access to our extensive, nationwide network of sales professionals and distributors with multi-specialty physician relationships. An exclusive recruitment process to precisely identify… read more
Technology & Training Platforms
Commercialization Plans
Market Assessments
Technology Valuation
We will work with you determine the appropriate valuation method for your organization… read more
Product Distribution Consulting
Upstream & Downstream “Classic” Marketing
We can provide expertise and support in all aspects of marketing… read more
Portfolio Assessment
Out-Licensing
Medical Affairs
Market Access Through Buying Networks
Product Design and Development
Services Include:
Sales Management & Channel Distribution
1Network will put “Feet on the Street”, and find you the quickest route to channel success. We provide;
Immediate access to our extensive, nationwide network of sales professionals and distributors with multi-specialty physician relationships.
An exclusive recruitment process to precisely identify and vet candidates to find the right talent, and leverage their professional capital to make an immediate impact on your bottom line.
All Services
Technology & Training Platforms
1Network builds and deploys industry leading technology and training platforms to insure you have the solutions needed for sales and operational success. Whether you are launching a sales team, scaling your salesforce to meet growing demand, or streamlining operational processes, we can employ the right solutions for your organization.
A comprehensive training platform to insure our sales force has the knowledge, tools and technology needed to hit the ground running!
Our training platforms are customized to meet specific client needs. 1Network provides comprehensive training that is built around a complete understanding of each client’s specific product or service, and company culture.
Our custom training platforms are designed for on-demand access and in-module testing;
- Selling strategies
- Product information
- Industry regulation and compliance
- In-module testing
- Custom CRMs to address the unique requirements of each sales organization.
- Access to content from any PC or smart device
- Marketing materials
- Commission Portal
- Videos
- Forms and documents
- Litmos training
- Salesforce.com
Commercialization Plans
We want to be your turn-key business partner, working with you to implement scalable commercial channel strategies appropriate for speed-to-peak adoption, utilization and revenue production. We offer a full complement of commercialization services
- Commercialization & business strategy & support
- Business, investor & launch planning
- Marketing portal & channel identification & development
- Sales & forecast management
- Investor relations & funding strategy & access
- Validation of indications for use, reimbursement, and go to market commercialization strategies.
- Commercialization plan, budgeting, and sales and marketing strategies to support product launches.
- Understanding of client product or service
- Market trends
- Target market
- Behavioral drivers
- Pathway to adoption
- Clinical outcomes
- Alignment of resources to each client
- Client goals defined and achieved
- Commercialization Analytics & Measurement
- Data collection, analysis & reporting, including key performance indicators, ROI and valuation
- Market & competitive trends & analysis
- VOC (voice of the customer) and KOL (key opinion leaders) Analysis
- Customer demographics & purchasing patterns
- Sales metrics, ASP, cannibalization & product obsolescence evaluation
- Proprietary sales team portal & reporting dashboard
Market Assessments
1Network can provide important market insight in preparation for the launch, expansion or diversification of your product or service. We execute detailed and objective evaluations of existing or new targets and assess the compatibility of your product or service to those markets.
We analyze market trends, entry barriers, competition, risks, opportunities, environmental forces, and internal factors.
- Market sizing and growth projections
- Industry and segment attractiveness assessments
- Competitive Landscape
- Market sizing and growth projections
- SWOT assessment
- Market requirements and barriers to entry
- Go-to-market strategy
- Market potential estimates for US and EU markets
- Long-range forecasts.
- SWOT Analyses –
- Market size and growth
- Segmentation and targeting
- Trends and market drivers
- Key competitors
- Pain points and unmet needs within the market
- Market readiness
- Purchase cycles and purchase history
Technology Valuation
1Network can help you determine the commercial viability of your product, intellectual property or technology in any lifecycle stage.
We will work with you determine the appropriate valuation method for your organization.
Methods That Can be Used for Valuation of Your Technology
- Cost Approach
- Market Approach
- Income Approach
- Hybrid Approach
Product Distribution Consulting – Pic, Pack & Ship
Streamlining your operations and logistics processes can provide significant cost savings. With our support, you will build the groundwork for moving your product with greater control and efficiency.
We perform an initial operational assessment, and from there assist you with vendor qualification, Identification and evaluation, as well as recommendations and selections of third-party logistics companies.
All Services
Upstream & Downstream “Classic” Marketing
1Network’s marketing team will work closely with your organization to develop marketing strategies and tactics that meet your company’s overall business strategy and goals.
We can provide expertise and support in all aspects of marketing.
Including:
- Product development process
- Pricing and forecasting
- Competitive insights, segmentation
& voice of customer research - Product management, including regulatory, clinical & payer strategies
- Marketing plan development
- Brand strategy, positioning & messaging
- Content creation & medical writing
- Traditional & digital advertising
- Sales recruitment campaigns, sales enablement, internal event planning & sales contest design
- Smarketing™ & lead generation
- Public relations & social media
- Website design & development
- Interactive presentations & videos
- Event marketing & management
Portfolio Assessment
It’s critical to continually assess whether the strategies you have planned for each product or service is compatible with your organization’s needs, resources and goals. 1Network can evaluate your product or service portfolio to help you make those crucial determinations; creating target product profiles, estimating market potential, ranking products based on financial analysis, and providing commercialization recommendations.
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Out-Licensing
Passing your product or service on to a third party can be a complex and lengthy process. With our existing networking capabilities and industry expertise, we can navigate the out-licensing process for you, and insure your products or services are being licensed to the right partner within the appropriate market, while insuring a shortened “sales” cycle.
Partner determination method:
- Identify and prioritize among the most appropriate strategic partners
- Assess and define the scientific and commercial viability of each potential strategic partner
- Prioritization process to target the decision-makers within those target organizations who can expedite the out-licensing process.
- Assist you in structuring a licensing deal
Medical Affairs
We can bridge the gap for you between product development and commercialization – providing the scientific and clinical expertise necessary to support your commercialization efforts.
- We can support you in these critical areas
- Communicating scientific evidence
- Providing market-based strategic input and portfolio management
- Overseeing the effort to produce data and real-world evidence
Market Access Through Buying Networks
Getting your product to the right buyers requires resourcefulness and significant strategic planning. We will work with you to access the right distribution networks, navigate the myriad of options, and determine the appropriate buying entity for your organization.
- Buying entities include;
- GPO – Group Purchasing Organization
- IDN – Intergrated Delivery Networks – Centralized Purchasing Groups formed by providers
- Hospitals, IHNs (Integrated Health Networks), Clinics, Physician Groups
- ACO – Accountable Care Organizations – Integrated Centers for Care
Product Design and Development
We work closely with our clients to make sure they deliver the best possible products to market.
- Design-Based Research
- Concept Generation,
- Engineering
- Prototyping
- Testing and Review